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We’re joined again by Mike Taber, founder of Bluetick.io and co-host of the podcast “Startups for the Rest of Us.” Last time we talked to Mike about his start in entrepreneurship. Today we talk to him about his new email follow-up product, Bluetick.io. We talk about how the conception and validation of Bluetick.io differed from his earlier products, the difference between how he planned for customers to use his product and how they actually use it, customer churn, and more.
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