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Today we answer a question from a listener who asks how we handle support (whether we use homegrown or third-party tools) and if it’s possible for an indie business owner (particularly one with customers) to go on an offline vacation. In our answers, we share some of the tools we use for support, our individual philosophies surrounding vacations, and some other considerations that we think are important when listener consider these questions for themselves. Thank you Keary for sending in today’s question! Continue reading →

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Today we are pleased to announce Release Notes 2019, and this year it’s in Mexico! That’s right, your favorite conference about the business of software will be returning October 3-5, 2019 in Playa Mujeres, Quintana Roo, Mexico. So mark your calendars, and listen to this episode for all the details. Continue reading →

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Today we discuss how Joe might improve his free trial conversion rate in his caffeine tracking app RECaf. We talk about nurturing customers before offering the free trial, the difference between selling to businesses and consumers, and some of the unfortunate limitations that affect developers who offer free trials in Apple’s App Store. Continue reading →

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Although it might some days seem nice to be able to hold your customers at arm’s length and communicate with them only through email, sometimes there’s really no substitute for a phone call. Today we talk about communicating with customers on the phone and discuss when we try to reach someone on the phone, the mechanics of seeming like a “real business”, and some of the tools we use to make phone calls more convenient. Continue reading →