Today Charles gives some detail on his recent email marketing efforts. We talk about the power of finding a marketing channel that works, juggling the rush of responses that resulted from the email advertisements, and the automation that he has used to make it all manageable. He also shares numbers on emails sent, cost, response, sales, and revenue.
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Show Notes and Links
- Note: Please forgive Charles and his shoddy memory. The definitive answer of how many advertisements he has done in 2019 is one in the Spring and two (within a week of each other) in late August. He hopes to do four advertisements next year. Sorry for all the confusion.