#426: Guess and Check


Today we talk to Joe about an issue he’s been facing with the product he’s contracting on: How can you tell when it’s time to put your foot on the gas, and when does your product need a little more time to develop? We consider when to start a marketing push, when to keep testing the waters, when your product needs a few additional features, and when the problem isn’t the product at all, but rather the marketing.

Mailing List

Every month there are more great articles and content about the business of Mac and iOS development than we have time to discuss on the show. If you’d like to receive our monthly newsletter with the best of these links, be sure to sign up for our mailing list at http://releasenotes.tv/mailinglist.


Today‚Äôs episode is sponsored by Appfigures. Appfigures as the best way to track your ranking and revenue in any app store, with all the information you need to track your products. And if you need help understanding not only your own app, but also competitors, check out Appfigures’ App Intelligence tools. They help you build a better competitive strategy by analyzing competitors’ actions and performance trends. Appfigures also offers ASO tools which help you grow your downloads with powerful tools for keyword research and analysis, keyword rank monitoring, and competitor tracking. In short, Appfigures provides all the data you need to make the best decisions for your product. Learn more about how Appfigures can help your business at https://appfigures.com.