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Today we talk to Shane Crawford of Blue Lightning Labs about his experience as an indie in the App Store. We talk about the secret to his success, the first-mover advantage, the importance of creating a portfolio of apps, and building a brand for your company. Then Shane shares his thoughts on the new Kids section of the App Store, his experience with the App Store’s education volume purchase program, and his path to programming via home improvement and electrical engineering. We close with the realization that helped Shane take a leap of faith to quit his job and go indie, and his advice to others who are considering taking that same leap.
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