Recent Podcast Episodes

#11: Hackintosh

Play

This week we talk about the extended downtime that the iOS and Mac developer portals have experienced. We discuss the security breach that caused it, Apple’s response, and whether it was sufficient. Then we use Apple’s woes as an excuse to reflect on our own security, including backup schemes, passwords, and two-factor authentication. Continue reading

#10: Third Party

Play

In this episode we talk about the advantages and disadvantages of integrating third party services and code into your app. We consider why you might want to rely on others, the risks in doing so, and our experiences integrating third party services into our software. We close with a discussion of open source software, and how the license used may affect whether you want to use a particular open source component. Continue reading

#9: Developers and Designers

Play

Developers and Designers need each other, but how do you find a good partner to work with? In this episode we look at how indies can find a good designer, how they can recognize a good one when they find one, and what each side should expect from the relationship. Joe (a designer) and Charles (a developer) share their own perspectives on what makes for a productive working relationship, and give some tips for working together. Continue reading

#8: Catch-22

Play

On this, the fifth anniversary of Apple’s launch of the App Store, we consider the the current state of affairs for businesses that rely on it for distribution. We react to recent reports of downsizing, look at what monetization strategies are working and which aren’t, and consider how Apple’s App Store policies have shaped the app ecosystem and which app businesses are profitable. Continue reading

#7: Launch

Play

This week we’re talking about product launches and how to get the most attention possible for your new apps. We start off with a discussion about generating pre-launch buzz around your app, and making effective use of your mailing list. Then we talk about gaining the media’s attention, and what sorts of information should be included, and removed, from your communication with the press. Finally, we consider the value of press releases, discuss some unique marketing opportunities surrounding the launch of iOS 7, and share a few of our favorite tips for getting the most from your product launch. Continue reading