Today we reflect on the state of being indie, particularly in light of the discussion that we had last week with Jared Sinclair. We start, as every good argument should, by defining our terms and taking a look at what exactly we mean when we call someone “indie.” The conversation then turns to setting reasonable expectations for success, the non-financial benefits of being self-employed, and optimizing your life for freedom. We discuss the role of market and marketing in promoting App Store success, then close with our view of the App Store developer ecosystem and ways that new indies can give themselves the best shot of making it.
Every month there are more great articles and content about the business of Mac and iOS development than we have time to discuss on the show. If you’d like to receive our monthly newsletter with the best of these links, as well as a summary of past episodes, be sure to sign up for our mailing list at http://releasenotes.tv/mailinglist.
Show Notes & Links
- Release Notes #64: Jared Sinclair
- Core Intuition #147: Back to Real Work – Manton Reece and Daniel Jalkut begin a really interesting discussion of what it takes to be successful in the App Store
- Core Intuition #148: A Little Bit of Peach Pie – Manton and Daniel conclude their discussion on finding success in the App Store