Category Archives: Release Notes

#250: Justin Jackson (part 2)

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We’re joined again today by Justin Jackson, founder of MegaMaker and professional online marketer. Today we continue our conversation about landing pages, doing a deep dive into what makes a great landing page. We talk about the structure of an effective landing page, why you probably want to talk about yourself, how to test them, why you should use multiple calls-to-action, and a whole lot more. Continue reading

#249: Justin Jackson (part 1)

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We’re joined today by Justin Jackson, founder of MegaMaker and professional online marketer. Today we tap Justin’s experience to learn more about landing pages. We talk about using landing pages for market research, using landing pages for product validation, and why getting traffic to your landing page is the least of your problems. Continue reading

#246: Animal Husbandry

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We’re continuing our series on webpages, by today looking at the design of homepages. We start with a discussion of why you might not want to hire a pro to handle the design of your website. For all those DIYers out there, we also discuss the design process, trends that make a website look modern or dated, more on stock photography, and how to choose the right font. Continue reading