In this episode, we share our own stories of going indie and consider whether it’s better to gradually transition to indie development or to just jump in head first. We talk about the importance of saving money while you can, developing a business plan, choosing a pricing model, and the “magazine rule” for properly sizing a niche market. Finally we discuss the importance of recurring revenue to your business and weigh the benefits of taking on contract work against its seductive dangers.
Show Notes & Links
- Leaf Hut Software – Check out Charles’ apps.
- Bombing Brain Interactive – Check out Joe’s apps.
- Software Indie Episode 7 – Rob Rhyne of Martian Craft talks about saving money from contracting starting at 13:01 in this episode.
- Quit! – 5by5’s podcast about quitting your day job.
- Strategy Letter V – Joel Spolsky’s discussion of product substitues and complements.
- Understanding App Store Pricing – Michael Jurewitz’s discusion of pricing your app and App Store economics.
- Start Small, Stay Small: A Developer’s Guide to Launching a Startup by Rob Walling – A great book on bootstrapping your software startup. Discussion of choosing your market begins on page 51.