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Today we look at the partnership that was recently announced between Apple and IBM. We discuss what it means for the iPhone and iPad, what it means for Apple, and what it means for independent software developers. We talk about why enterprise is such a hard business for indies to break into, and how the second-order effects of this deal will affect even those who don’t sell to enterprise.
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Show Notes & Links
- Apple and IBM Forge Global Partnership to Transform Enterprise Mobility – Apple’s press release announcing the IBM partnership
- Big Blue and Apple’s Soul – by Ben Thompson on Stratechery
- Why iPad shipments aren’t growing, but might again soon by Jan Dawson – The article that compares iPad sales to the size of McDonald’s