Recent Podcast Episodes

#296: Consensuses?

Play

Today we discuss how Joe might improve his free trial conversion rate in his caffeine tracking app RECaf. We talk about nurturing customers before offering the free trial, the difference between selling to businesses and consumers, and some of the unfortunate limitations that affect developers who offer free trials in Apple’s App Store. Continue reading

#295: Doing the Adulting Thing

Play

Although it might some days seem nice to be able to hold your customers at arm’s length and communicate with them only through email, sometimes there’s really no substitute for a phone call. Today we talk about communicating with customers on the phone and discuss when we try to reach someone on the phone, the mechanics of seeming like a “real business”, and some of the tools we use to make phone calls more convenient. Continue reading

#294: Setting Goals for 2019

Play

On this New Year’s Eve, we look forward to 2019 and the things we want to accomplish in the year ahead. Continue reading

#293: The 2018 Goal Scorecard

Play

Today we take a look at the goals we set for ourselves in 2018 and how we did at accomplishing those goals. Continue reading

#292: Pádraig Ó Cinnéide and Oisín Prendiville of Supertop

Play

Today we speak with Pádraig Ó Cinnéide and Oisín Prendiville of Supertop who make Castro, one of the top podcast apps in the iOS App Store. Although Pádraig and Oisín still work on Castro, they recently had an “exit” of sorts when they sold their app to a firm called Tiny. In this episode we talk to Pádraig and Oisín about how that acquisition came about, what the sale process was like, why they did it, and how their roles have changed. Continue reading